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About Friyay

We believe artificial intelligence will be mankind’s most important invention to date. We believe AI will lead to wealth beyond imagination and that this time, the fact that everyone will have access to AI tools via their smartphones and the internet means the benefits will be universal.

However, that will not happen with the flick of a switch. Just like every other revolution, this one will need its foot soldiers and its battles.

Friyay’s purpose is to democratise AI, to bring it to the masses. This will not be the top down tech revolutions we’ve seen before – AI will not belong to the mega corporations with big IT budgets and infrastructure. The AI Revolution will be mostly down to the people who are curious enough to use AI tools to make their jobs more effective, efficient and fun.

At Friyay we believe AI will bring a whole new definition of work and success. We expect to see the rise of the solopreneur running businesses based on the labour of AI agents, allowing them to operate at scale and at speed. We expect to see whole businesses running passively without the need for human intervention of direction, just delivering  a regular income to their owner. That means a wholesale change to everything from welfare and pensions to the purpose of education and how we choose to spend our time.

Friyay's vision

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Friyay is building an AI studio that focuses on automating businesses and processes using AI to reduce human involvement over time, liberating their time for a better use of their time.

These automated businesses would create revenue by building systems that can function without constant human intervention once implemented, allowing the business to improve and sell the products they create to drive passive income streams through AI-powered businesses.

We live this vision by limiting our team to five full time people, with everything else outsourced or tech-based to run the businesses instead.

Who are Friyay's customers?

Friyay works primarily with small and medium sized businesses, helping them to think through their business models and what AI means they should start and stop doing.

Our focus is on law and accounting firms because we believe AI represents a real threat of disruption, but we also believe it brings enormous opportunities and we know how to bring those about.

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What does Friyay do?

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Leadership Workshops

We provide a curriculum of workshops taking a business from an introduction to AI to the tools which they can use right now, all the way through to consideration of new business models.

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AI Products

Our workshops and consulting work mean we have a clear idea on the AI products which businesses need now. So we’ve built two AI products:

  • Personas: AI driven personas which can perform a wide range of roles and services for internal and external customers
  • Selleste: an AI tool which helps a business identify and execute opportunities for sales of existing products and services to existing customers
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AI Bespoke Products

When our clients really understand AI and how it can help their business, they tend to need bespoke products which aren’t yet available on the market. We work with those clients to build the products they need

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